My Two Dogs
coaching notes and progress items
June 9th Notes
You’ve made huge strides in filling out your site content and learning the steps of optimization!
Today we talked about the changes you’re making to make your site more user friendly and engaging:
- Site architecture. What pages and links will show up in the menu and on the page (and where.)
I emailed you the editable chart for your use.
- Keywords and Meta tags
- Content flow. Remember to start with the all-important engagement and work down through services, trust factors, and then more info, including QAs, like a pyramid!
- Calls to Action and making sure they show up in key places.
Going over your content draft with Tia. Some points to cover:
Marketing message integration
CTAs – both placement and wording
Content review for SEO with Judy
Meta titles and description review with Judy
Design and rework with Bob
Post launch SEO website audit with Judy. Since your site is changing, we held off on this earlier.
Long-term site amplification plan with Judy. This will be a plan that you can work at as time allows to really launch your site and business to success!
Thank you Annie!
Any downloadable pdfs will appear here